marketing





Royal Yacht International takes pride in its innovative marketing approach, aiming to produce distinctive and unique content. Our versatile in-house team tailors individualised marketing plans for each yacht, drawing inspiration from recent trends and market innovations to execute targeted, multi-channel campaigns. With a global reach and valuable contacts on every continent, we embrace a significant brand strategy.
As pioneers in yachting social media, Royal Yacht International was the first to join Instagram, maintaining the most popular yacht brokerage account with a loyal fanbase and high engagement. Additionally, our robust presence on LinkedIn includes regular posts and monthly newsletters.


RYI magazine covers all things yachting, including charter and sales yachts, new projects, market news, top charter destinations, company updates, and announcements. It is placed on luxury charter yachts for ultra-high-net-worth individuals (UHNWI), distributed to partners worldwide, handed out at VIP events and yacht shows, featured on the website homepage, and displayed in their Monaco office window.
Thanks to cutting-edge technology and our online SEO & SEM optimisation, our yacht promotions and listings enjoy global visibility, surpassing industry standards.

ryi marketing team

head of marketing
Angela di castro silva
marketing@royalyacht.itIntroducing Angela De Castro Silva, our Head of Marketing at Royal Yacht International. With a strong foundation in Luxury Digital Marketing, Yachting, and UHNWI luxury marketing, Angela brings a wealth of expertise to her role. She leverages her diverse background in management to craft innovative, bespoke strategies and a tailored approach that set our marketing activities apart. Angela’s forward-thinking, creative mindset and commitment to continuous growth drive the success of our campaigns, elevating Royal Yacht International's brand and positioning us at the forefront of the luxury and yachting industries.

digital marketing executive
Nadja Sinicynova
Nadja Sinicynova
is the creative force of Royal Yacht International, specialising in online marketing strategy, design and social media management.
With a distinguished degree in Luxury Management and a solid five-year tenure in the yachting industry, she possesses a nuanced understanding of how to tailor our services to meet the discerning needs of the most refined clientele.

marketing manager
estelle richard
Estelle Richard
, with three years of experience in community management and a strong marketing background, currently holds the position of Marketing Manager at Royal Yacht International. Dedicated to innovation, she constantly seeks ways to differentiate the company in the competitive brokerage sector. Estelle's strategic approach and commitment to staying ahead of industry trends contribute to Royal Yacht International's success in the maritime market.


